Pragmatic Marketing and Investing
Pragmatic marketing is an approach that is focused on the needs of the customer and the product. It requires that companies test their products continuously to ensure they satisfy the expectations of their customers.
A rate of return is an indication of the return earned from an investment over a period of time. It takes into consideration the effects of compounding and reinvestment. This metric is important to make smart investment decisions.

Investing
Investing is the act of placing capital (usually money) into something with the hope of gaining an income. This can come in the form or income or gains, or profits. This can be done in many ways, including buying shares or a property, using money to start a business, or putting money into a bank account that earns interest. This is a great way to increase wealth.
While investing has risks however, it's a better alternative to simply saving money. It allows your money to grow at a an amount higher than inflation, which can assist you in reaching your goals sooner in life. Tax-efficient since you pay taxes on your investment when you decide to withdraw it in retirement.
Be aware that market volatility is normal. Prices will fluctuate and down. The longer you invest and the more likely you are of a positive return. Many people are enticed by times of uncertainty to sell their stocks, however, you could miss a potential recovery if you do.
The majority of investment strategies are long-term, so think about the length of time you'll be able to invest and stick to that. When it comes time to invest, it is important to remember that the journey is often more important than the destination. Attempting to predict the fluctuations and highs of the market is often a gamble that is not worth the risk and if you do end up getting it wrong you could lose out. It is important to pay off your debts before investing any money.